01 · Physical infrastructure
Retail Design
& Execution
Retail
Design &
Execution
FurtherSide's retail wing, Retail Radius, is a full-service retail execution and infrastructure company, bringing ambitious ideas to life flawlessly, on time and at scale, from store installations to multi-city activations.
2016
Founded · HQ Bengaluru
Trusted by
WildcraftThe Souled StoreSparxRoyal EnfieldAJ1881CeraSomanyCelioMakeMyTripIKEAGatorade
WildcraftThe Souled StoreSparxRoyal EnfieldAJ1881CeraSomanyCelioMakeMyTripIKEAGatorade
WildcraftThe Souled StoreSparxRoyal EnfieldAJ1881CeraSomanyCelioMakeMyTripIKEAGatorade
WildcraftThe Souled StoreSparxRoyal EnfieldAJ1881CeraSomanyCelioMakeMyTripIKEAGatorade
01
Layouts, zoning & VM systems
Store layouts, zoning and visual-merchandising systems, windows, focal walls and signage.
02
Detailing & value engineering
Technical detailing, BOQs, value engineering and prototyping.
03
Approvals & compliance
Site surveys, approvals, landlord coordination and HSE compliance.
04
Trade orchestration
Orchestration across civil, MEP, signage, IT and fixtures.
05
Multi-city rollout
Multi-city rollouts, logistics, installation and post-install QC.
Begin a conversation →
Selected works · 2025–26
Built stores, not renders.

Wildcraft · Flagship build

Wildcraft · Façade & signage

The Souled Store · Façade

Sparx · Experience store

Sparx · Footwear wall

Wildcraft · Façade & signage

The Souled Store · Façade

Sparx · Experience store

Sparx · Footwear wall

Royal Enfield · Dealership

AJ1881 · Dining hall

Cera · Showroom build
VM & Rollout
From site survey to installed store, run as one accountable programme.
Rollout Programme · ConsoleRollout · Console
Active · Live pipelineLive
Programme pipeline · 6 stages
Programme pipeline
6 stages · one accountable owner
01SurveyDone
02BOQ & VEDone
03FabricationDone
04InstallActive
05VM Set-upQueued
06QC & HandoverQueued
Module 01
Store VM systems
Windows, focal walls, zoning and signage. Fixtures, gondolas, POSM and standees, standardised as kits across every outlet.
Module 02
Multi-city build
Surveys, BOQs and value engineering. Five in-house production units, with install and post-install QC in every region.
Module 03
Programme mode
Rollout calendars mapped to your expansion pipeline. Seasonal VM refresh cycles and annual maintenance keep every outlet on-brand all year round.
Live reporting · National rollout, live view
Every install, tracked as it happens.
Rollouts are mapped store-by-store to your expansion pipeline, and the dashboard updates live as each one closes.
9:41
FIELD APP · CAPTURE
Store #2481 · Bandra
REC
GEO ✓TIME ✓
01 · Capture
Field teams log geo-tagged, time-stamped, before/after photos.
9:41
FIELD APP · VERIFY
VM Checklist8 / 9
✓Window graphics
✓Focal wall build
✓Gondola zoning
✓POSM placed
Lightbox test
SIGN OFF →
02 · Verify
Checklist sign-off per element. No install closes unverified.
9:41
FIELD APP · ACCESS
Permissions
FurtherSide PM
FULL ACCESS
DATA NEVER SHARED ACROSS CLIENTS
03 · Secure
Role-based access, controlled handling. Your data stays yours, never shared across clients.Role-based access. Your data stays yours, never shared across clients.
9:41
FIELD APP · ROLLOUT
National rollout
42/ 50 live
▲ +6 stores today
BandraLIVE
AndheriINSTALLING
PowaiDELAYED
04 · Report
Dashboard updates live. Delays and exceptions flagged the moment they happen.instantly.
By sector · Selected clients
01
Apparel & Fashion
Flagship build, façade & signage and in-store VM systems, delivered store-ready.
Clients
Wildcraft
The Souled Store
Sparx
+ Expand to view

Wildcraft · Flagship build

Wildcraft · Façade & signage

The Souled Store · Façade

Sparx · Experience store

Sparx · Footwear wall
Apparel & Fashion
Flagship build, façade & signage and in-store VM systems, delivered store-ready.
Clients · Wildcraft · The Souled Store · Sparx

Wildcraft · Flagship build

Wildcraft · Façade & signage

The Souled Store · Façade

Sparx · Experience store

Sparx · Footwear wall
02
Automotive
Full dealership experience: showroom design, fabrication and on-site build.
Client
Royal Enfield
+ Expand to view

Royal Enfield · Dealership build

Royal Enfield · Façade at dusk

Royal Enfield · Display & VM
Automotive
Full dealership experience: showroom design, fabrication and on-site build.
Client · Royal Enfield

Royal Enfield · Dealership build

Royal Enfield · Façade at dusk

Royal Enfield · Display & VM
03
Restaurants / Food
Café and dining turnkey fit-out: counter, service line and dining hall.
Client
AJ1881
+ Expand to view

AJ1881 · Café counter

AJ1881 · Dining hall

AJ1881 · Seating & interiors
Restaurants / Food
Café and dining turnkey fit-out: counter, service line and dining hall.
Client · AJ1881

AJ1881 · Café counter

AJ1881 · Dining hall

AJ1881 · Seating & interiors
04
Furniture, Fitouts & Sanitaryware
Showroom builds and mall display programmes for sanitaryware retail.
Clients
Cera
Cera Luxe
Somany
+ Expand to view

Cera · Showroom build

Cera Luxe · Mall display

Somany · Sanitaryware display

Somany · Tile & surface display

Somany · Bathroom vignette
Furniture, Fitouts & Sanitaryware
Showroom builds and mall display programmes for sanitaryware retail.
Clients · Cera · Cera Luxe · Somany

Cera · Showroom build

Cera · Display vignette

Somany · Sanitaryware display

Somany · Tile & surface display

Somany · Bathroom vignette
Part of the system
Retail rarely travels alone. It hands off to creative production for the content that fills the space, and to market entry when a rollout crosses borders.
Every engagement starts with a conversation.
Outline the project and the markets involved. We direct it to the relevant practice and respond with a proposed team and approach.
Begin a conversation →